Holland Bloorview Launches Third Annual Capes For Kids Fundraising Campaign

Holland Bloorview Kids Rehabilitation Hospital (Holland Bloorview) kicked off its third annual Capes for Kids fundraising campaign to support kids with disabilities and their families. From March 4-10, 2019, the campaign is asking fundraisers to don superhero capes everywhere they go as a way to celebrate hitting their fundraising goals. The capes also function as a visual cue to help spark conversation around childhood disability and inclusion. Since 2017, the campaign has raised over $1,000,000 for education, research and care at Holland Bloorview.

“The kids and families at Holland Bloorview are the real heroes, advocating for an inclusive world for children and youth with disabilities,” said Sandra Hawken, president and CEO, Holland Bloorview Foundation. “Capes for Kids gives everyone the chance to publicly show their support for a world without stigma, while fundraising for the programs and research that make Holland Bloorview so incredible. A huge thank you to everyone who is fundraising and to all the sponsors.”

This year’s fundraising goal of $605,500 will build on the momentum of years past. Last year, Capes for Kids exceeded its goal of $525,000. The funds raised will help support research and critical hospital programs and services that include the Bloorview Research Institute expansion, including Ontario’s first child-friendly research MRI fully accessible to children of all abilities. The expansion also includes state-of-the-art discovery hubs in machine learning and artificial intelligence, imaging, music and the arts, socioecological dimensions of childhood disability.

Raised funds will also support The Family Support Fund, which gives financial aid to families for special equipment, transportation, accommodations, medications. As well as respite services (overnight/day) to help give parents a break and recharge and Music therapy programs, which give kids and youth the chance to be social, artistic and creative. Funds will also support The Spiral Garden outdoor art, garden and summer camp program, which helps kids’ imaginations bloom and The Independence Program (TIP), which gives young adults with disabilities the chance to live alone for three weeks and helps them develop valuable life skills.

Anyone can register to participate or donate at CapesforKids.ca. You can make your own cape or earn a Capes for Kids branded cape by raising your first $100 ($50 for children and youth). On March 4, the CN Tower was lit in red, blue and green, to celebrate the start of Capes for Kids week.

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